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Mitt Romney made an appearance this weekend on Fox News Sunday in what some could call the Apology Tour, or at least the Explanation Tour. This is where the failed politician seeks to explain to anyone listening why he isn’t in the White House, and the other guy is. Not only did Romney not lead the best campaign he could have, he also said that his campaign was unable to reach out to minority voters in an effective way. More directly, Romney mentioned the minority love for the Obama Healthcare plan as the primary dividing point. Here is some of what Romney had to say:
ROMNEY: We did very well with the majority population, but not with minority populations, and that was a failing, that was a real mistake.
CHRIS WALLACE: Why do you think that was?
ROMNEY: Well, I think the Obamacare attractiveness and feature was something we underestimated, particularly among lower incomes. And, uh, just didn’t do as good a job in connecting with that audience as we should have.
One area where the Republicans might want to tighten up their game is when it comes to allowing themselves to be branded as the party of the rich. Allowing the nation to go bankrupt so that you can avoid taxing the wealthy doesn’t make a whole lot of sense. Secondly, the appeal to minority voters should be more respectful and not just based on grand standing. In 2016, the Republicans are most likely not going to have to fight against a bi-racial candidate, which means that the right message might sink in for conservative African Americans.